Leading Global Coffee Brand
A leading coffee brand had designed a loyalty program but needed guidance implementing the product onto their systems. Originate integrated into the client’s teams to plan, architect, and deliver a working product.
A leading global coffee brand had previously aligned on a new loyalty program they had designed and planned. They had defined their desired features and developed a Proof of Concept. However, they didn’t have the technical expertise nor the development power to upgrade their PoC to functioning software. They reached out to Originate for a nine month engagement to build, launch, and sustain the software through its release phase.
Context
Process
Integrated Team
Originate treated this as a partnership, working with the client rather than for the client. Team members from Originate embedded themselves within the organization to take part in development discussions and offer expertise on technical operations. With seamless integration across the client organization, Originate was better able to understand the plan, existing system relationships, and goal.
Expert Guidance
Originate’s team of experts worked to break the PoC into technical requirements, then convert these requirements into features. Leading experts worked with the client to guide conversations around functionality and features into executable roadmaps for development.
Climbing the Mountain
Originate led the development of all major backend features. Originate’s team of developers wrote and engineered the entire backend architecture and backbone for the project, including real-time Point-of-Sale data, data pipelines and warehouses, cloud infrastructure, and data science platform. All of this was done in coordination with the client’s team with their end-to-end cooperation to guarantee our developed product met their expectations.
Results
Rapid Rollout, Widespread Adoption
Within the initial nine month engagement, Originate was able to launch a sophisticated, stable, and scalable product capable of processing billions of transactions in real time. Originate was able to disengage with corresponding documentation, newly-found expertise, and the confidence that the client could manage the software successfully.
50M
Users World Wide
8M
New Users
19%
Increase in user acquisition
